Since the launch of Snapchat in 2011, the much-loved app that was mainly geared towards teens, has now developed into a business platform for many global markets.

We are now seeing all types of businesses, influencers and media outlets using Snapchat as a publicity tool. Here at Yellow Machine we’ve devised a list of 5 snap accounts were loving this month, including a mix of media, small businesses and influencers.

The Daily Edge @dailyedge

This account is just all round entertainment. It’s plain and simple; if you want to see someone eat a ham and Nutella sandwich just for the craic, you’ve come to the right place.

Lo-cal Kitchen @lo-calkitchen

Lo-cal Kitchen is a juicing company / health food café with a clever name. They prepare delish food made from scratch in their kitchen daily, using nutritious, fresh and natural ingredients. Check them out for some authentic recipes and behind the scenes shots of the team.

Triona McCarthy @trionamccarthy3

Yummy mummy and Xposé presenter Triona McCarthy lets us have a sneak peek into all aspects of her fab life. A wonderful mum to two beautiful children, she definitely still knows how to have a good time. She's effortlessly witty and exudes positivity.

Wow Air @wow-air

Wow Air, the Icelandic airline who have recently come in to the Irish market, often have their Snapchat taken over by popular travel bloggers from around the world. Give them a follow if you need some #TravelInspo on a budget

Bradley Simmonds @bradley_simmo

Last but certainly not least is fitness model and personal trainer Bradley Simmonds. If you're heading to WellFest this September so make sure to check him out, we know we will be. Ladies... you're welcome!

YM.